Monday, June 3, 2024

LO4: Subediting

 SPH PUBLISHING FEEDBACK 

Rishta Day:        K&T Rishta 


A Rishta is the first event that takes place before any other future events. A Rishta is an event in which the groom's family visits the bride's family and to get together to make an agreement for the marriage to take place and for the groom to ask for his hand in marriage. This event is the most nerve wracking day of them all for the bride and groom. This is the day for the groom to out stand themselves and to say how great of a husband he will be to his wife's parents and for them to accept him as a great son-in-law. Once the agreements have taken place, a prayer is made to bless the new bride and groom to be with God's love and blessings.  


Nikkah (engagement day):     KALEEM  WEDS  THAIBA 


An all white and gold magical islamic Nikkah ceremony bought Kaleem and Thaiba together for the first time and a traditional Pakistani wedding with friends and family to carry them into their future.  Kaleem and Thaiba met a young age through both mother's being close friends during their childhood in Pakistan. Life recently they knew they wanted to spend the rest of their lives together. Their whole wedding included their magical Nikkah followed by a colourful Mehndi ending with an elegant Baraat.  


Dholki:


A Dholki is a traditional Pakistani event that is hosted at the brides and grooms house fulfilling the atmospheric cheerful, festive noises such as the beats of the drum, laughter, singing and clapping. Traditionally, women lead the Dholki event, singing songs fitting the occasion. Bold, vibrant decorations, colourful outfits and feasts of a traditional Pakistani dish throughout the Dholki night. The Dholki is an event where the bride and grooms family come together, creating a bond and to celebrate the culture and to have lots of fun and joy that surrounds the couple, embarking on their new life together.   Dancing, singing and lots of food and vibrate colours all around you, creating the emotion. A Dholki is a night to cherish, creating unforgettable family memories.


IMPROVED 'DHOLKI' ARTICLE:


A Dholki is a traditional Pakistani celebration that occurs at the home of the bride and groom and includes cheerful, festive music as drum beats, laughter, singing, and cheering. The Dholki party is traditionally directed by women, who sing suitable music. Throughout the Dholki night, there will be vibrant attire, bold, vibrant decor, and feasts of traditional Pakistani cuisine. At the Dholki, the bride and groom's families meet to reinforce their bond, celebrate their culture, and have an enjoyable evening as they begin their new life together. A lot of food, dancing, singing, and bright colours all around you creates an atmosphere. A Dholki is a delightful evening which helps families make lasting memories. A Dholki is a traditional Pakistani celebration that occurs at the home of the bride and groom and includes cheerful, festive music as drum beats, laughter, singing, and cheering. The Dholki party is traditionally directed by women, who sing suitable music. Throughout the Dholki night, there will be vibrant attire, bold, vibrant decor, and feasts of traditional Pakistani cuisine. At the Dholki, the bride and groom's families meet to reinforce their bond, celebrate their culture, and have an enjoyable evening as they begin their new life together. A lot of food, dancing, singing, and bright colours all around you creates an atmosphere. A Dholki is a delightful evening which helps families make lasting memories.


THAIBA'S MEHNDI:


A traditional Pakistani Mehndi is the warmth of any Pakistani wedding. A Mehndi night with bright vibrant colours all around loud Bollywood music fitting the occasion and creating unforgettable moment to be cherished forever with your close friends and family. Warmth colours such as yellows, oranges, greens and pinks, symbolising a sense of happiness and joy. Welcoming all guests with a traditional Pakistani feasts, enjoying mouth watering dishes such as rice, chicken, kebabs and chicken catered at all events. Being in the atmosphere, witnessing a Pakistani Mehndi is a delight to your heart. Lots of fun, dancing on the floor, singing, glow sticks in the air, creating many memories that can be looked at after the event.


IMPROVED 'THAIBA'S MEHNDI' ARTICLE: 

The core of every Pakistani wedding is a traditional mehndi. A Mehndi night with your closest relatives and friends, surrounded by vibrant colours and loud Bollywood music that complements the occasion and provides a moment that will be cherished forever. Warmth hues that indicate joy and happiness include pink, yellow, orange, and green. Enjoy appetising dishes which includes rice, chicken, kebabs, and chicken provided at all events as we welcome every guest with a traditional Pakistani feast. It is a touching pleasure to be in the centre of a Pakistani Mehndi. Lots of fun, involving singing, dancing on the floor, and throwing light sticks into the air, while also creating plenty of memories that can be watched again.


KALEEM'S MEHNDI:


A traditional Pakistani groom's Mehndi is the most energetic, colourful and energetic event. This when both the bride and the grooms family come to together enjoying the Mehndi night filled with Bollywood music, dancing, beats of the drum, fireworks and cultural traditions. Dressed in traditional Pakistani attire, the groom takes all the attention from the guests revealing his outfit. Choosing your Mehndi outfit can be really stressful. However with the groom we present in the magazine bought not only his wedding outfit in one day but also his Mehndi outfit too!


IMPROVED 'KALEEM'S MEHNDI' ARTICLE: 

The most vibrant, lively, and energetic event is an unique Pakistani groom's mehndi. This is when the families of the bride and groom meet to celebrate the Mehndi night, a celebration filled with Bollywood music, dancing, drum beats, fireworks, and traditions. When the guests see the groom wearing traditional Pakistani clothing, they emphasise all of their focus on him. Choosing your Mehndi attire can be very difficult. But the groom we highlighted in the magazine purchased both his wedding and Mehndi outfits in just one day!


The Baraat (wedding day):   


WHY RED:


The colour red has been a mark of good luck, success and happiness in South Asian cultures, including Pakistan. For centuries, brides have enhanced themselves in red on their wedding day, believing that it brings positive energy, blessings and protection against the evil eye. This tradition has been deeply engraved in cultural use, with many brides wearing red just as their mother and grandmothers did - some red dresses even been passed down through generations. While red stays a royal look, modern brides are now embracing lighter hues like pistachio, pinks and other pastel tones because of their personal preference. Eventually, the colour a bride does choose, should make her feel confident and comfortable because it is her special day. Whether it's a red dress that the bride chooses or a softer shade, the choice is for her to make.


IMPROVED 'WHY RED' ARTICLE: 

In South Asian traditions, in particular Pakistan's, the hue red has historically been a symbol of success, prosperity, and delight. Although it is believed to bring positive energy, blessings, and immunity against the evil eye, brides have been wearing in red upon their wedding day for centuries. Many brides wear red, just as their mothers and grandmothers did, and some red dresses are being passed down through the generations, illustrating how deeply embedded the tradition is in the culture. Modern brides are now choosing lighter colours like pistachio, pinks, and various pastel tones depending on their own preferences, although red continues to provide a regal look. At some point as it's her special day, the colour the bride chooses should make her feel confident and at set. If it's a red attire that the bride is entitled to choose a less forceful hue when she so wants.


WHY BLACK:


On most Pakistani weddings, the colour black is often seen as being valorous and a regal option for a groom to wear on his Baraat. Traditionally, grooms before wore brighter colours or different shades of red to crown the bride's elegant red dress. However, the colour black has now become very popular to its elegance. Historically, the colour black has been related towards power and culture. The colour black connotes the meaning of strength and toughness, symbolising with the role of a groom as now being the protector in the marriage. The colour Black has now become the colour in which creates a significant contrast against the bride's elegant red dress, making them both stand out together more angelic. Black is not only about the trend - it's an utterance of elegance, strengthen and to have pride in culture.


IMPROVED 'WHY BLACK' ARTICLE:


Black is usually seen as a bold and majestic decision for the groom to wear on his Baraat at Pakistani weddings. In earlier times, grooms would usually dress up the bride's beautiful red attire with brighter hues or various shades of red. But due to its elegance, black is now gaining a lot of attention. Black has historically been connected to culture and power. The colour black has a connection with toughness and strength, symbolising the groom's new responsibility as the marriage's guardian. presently black is the colour that shines out the most against the bride's magnificent red attire, making them both seem more angelic when matched. Black isn't just about the trend; it is an expression of mercy, strength, and proud heritage.


RUKHSATI:


As we celebrate the harmony of two souls, let's take a moment to embrace the unstated emotions of parents bidding farewell to their dearest daughter. Imagine devoting your heart and soul to raising your child into this world, taking care of her, making her being a compassionate woman, only to then hand over to another - hoping they will cherish her with the same faithfulness. Every parent dreams is for their daughter to be treated like royalty, showered with love and affection, and to have all her wishes fulfilled. To all the strong mothers and fathers handing their previous gems for marriage, I personally send my heartful prayers. May the Almighty above bless their daughters with honourable husbands who will love and treasure their daughter endlessly.

Ameen.


IMPROVED 'RUKHSATI' ARTICLE:


Let's reflect to remember the unspoken sentiments of parents bidding farewell to their beloved daughter as we honour the marriage of two souls. Imagine committing everything you have to brining your child into the world, raising her, and developing her into a kind woman, only then handing her to another individual in hoping that they will embrace her with the same respect. The aim of every parent is for their daughter to be treated well, showered with affection and love, and have all of her desires granted. I personally express my warmest prayers to all the powerful fathers and mothers who have given away their former gems for marriage. May their daughters receive blessings by the Almighty above with honourable partners who would cherish and adore them eternally. Ameen. 


WEDDING ARTICLE:


A Baraat is the heart piece of a Pakistani wedding, where tradition and cultures meets glory in an unforgettable show of celebration. The grooms entrance is nothing but outstanding, as he arrives amongst the beats of the drum and with the guests dancing Bhangra. Smoke grenades and fireworks wedding light and colours to the Baraat, symbolising the joy and excitement of the event. As tradition, the groom must achieve his way by humorously negotiating with the bride's sisters who demand an entrance fee to let the groom through - this is a cherished and an unforgettable memory which adds laughter to the wedding. As the groom finishes his entrance, the guests eyes all pan towards the bride. Dressed in an elegant red dress, the bride shows off elegance and regal, every intricate detail of her dress shine back centuries of tradition and cultural delight. As she walks in, the hall noise fades out as her entrance song plays, and all of the guests are fascinated by her appearance. The groom then approaches to greet his brides parents. In this moment of exchange, the bride's parents place their full trust in the groom with their beloved daughter. It is an indication filled with love, hope and prayers, symbolising the union of two families.


IMPROVED 'WEDDING' ARTICLE:


The focal point of a Pakistani wedding is the baraat, a wonderful display of celebration where both cultures merge. While the guests participate in Bhangra and the drum beats appear, the groom makes an incredible entrance. Fireworks and smoke grenades add colour and light to the Baraat, representing the celebration's joy and excitement. A valued and cherished memory which adds delight to the wedding is the groom's comical advancing with the bride's sisters, who request an entrance fee to allow the groom to enter. The guests' stares change to the bride as the groom accomplishes his entrance. The bride, wearing a magnificent red dress, reveals every elegant part of her outfit breathes royal and elegance, calling back centuries of traditions and cultural enjoyment. All of the guests are mesmerised by her appearance as she arrives, and the hall demands slows as her entrance song begins to play. After that, the groom comes over to greet his bride's parents. The bride's parents completely trust the groom with their treasured daughter at this exchange. It is a sign which symbolises the merger of two families and is full of love, hope, and prayers.


STRENGTHS:


Good use of peer to peer and teach to pupil mode of address. Very informative of the customs that take place.


IMPROVEMENTS:


Article is incomplete. You have two headings/topics aim for 5. Need to round off your article? Maybe a competition for readers to send in their best Asian cuisine recipes that could be served at a wedding to your magazines social media pages, to win a voucher for a local Asian restaurant related prize? This will be a good link to what you are learning in Unit 6 and an example is synergy from our Unit 1 learning.

SUMMARY OF THE FEEDBACK GIVEN TO SHOW MY UNDERSTANDING:

As I received the feedback of hearing I may have been too short on the amount of articles I had written for my magazine, I decided to create two more DPS of the wedding event for my magazine and added different 4 more articles for my magazine which included, why black?, why red?, Rukhsati and a long article all about the wedding day itself. I also added a Dholki and Mehndi event DPS in my magazine and added in articles per event to gain more interest from my audience and for them to be able to have more of a variety to read from my magazine. I wanted to add more DPS with more articles rather than adding more articles on the current 1 DPS of my magazine in which had the Rishta and the Nikkah event on. Adding more pages of different events with more articles will be a lot more beneficial for my audience to receive ideas and inspiration from per event if they are planning their own wedding day or would like to see what an Asian wedding tends to look like as well as the different events that take place.

As a competition for my magazine, I have decided to add a mandala graphic on the front cover of my magazine in the colour gold, white and burgundy to create contrast and using the traditional colours of a South Asian wedding as well as being able to immediately to catch my audiences attention. The promotional offer that I have added was for one person to be able to win £5000 voucher in which they can use for their dream wedding photographer. I have added this to help one lucky person of my audience to be able to save a huge amount of cost for their wedding and for them to be able to win a voucher for their dream wedding photographer and to have their dream wedding shots.

The first method I will be using to ensure that I will be able to reach the target audience that I will be needing for my magazine is that I will be using below the line advertising. I will be doing this by creating a social media platform such as TikTok and Instagram to ensure that I receive the most of the audience attention to my magazine. I have chosen TikTok and Instagram to advertise my magazine as because they are the best platforms to advertise a product and to be able to reach out to your target as you are able to capture images and videos to reveal your product to your audience by presenting finer details. However, as TikTok videos can be used for people out of the my local area which is Sheffield, so what I will do for TikTok is that I will be making content videos but only targeting my audience who are in Sheffield and then maybe extend the target to the outskirts of Sheffield and to extend to more cities such as Rotherham, Bradford, Manchester, Birmingham etc. I will not be using above the line method to advertise my magazine as because if I will be presenting prints for my audience to see, there will be no point and would not do any justice as because for places around Sheffield such as showroom and the crucible, people in my niche audience are not around that area as because it isn't tended for them to be around there. My target is more for the south asians, for them to receive ideas and inspiration for their wedding planning.

I will be creating synergy throughout my magazine by adding my masthead in small at the bottom of the page. This is because I would like my niche audience to be reminded throughout they read my magazine and to instantly have the thought of my brand so that when they see it my masthead for a quick instance they will immediately know what its about. Also, the social media platforms as in for both instagram and TikTok, the house style will all remain the same and will be the same as my magazine. I will be using the text colours, similar fonts, images used etc. This is because again, I will my brand to have that repetition throughout it all and to be easily recognised. 

To distribute my magazine, I am thinking to putting it in to Arshad Textiles which is located in firth park. Arshad Textiles is another example of using below the line marketing. This is because Arshad Textiles is a non franchise which also targets the niche audience my magazine will also target. Arshad Textiles is a shop which targets the south asian community in Sheffield in which they get their cultural clothings from. Arshad Textiles is a good shop for my magazine to be distributed as because it will be perfect for my magazine too as they both target the same niche audience and the customers at Arshad Textiles will be interested in picking up my magazine as they will easily relate to my magazine and to retrieve inspiration from. Maybe the younger audiences in their teens may be interested in picking up my magazine as it is something that fits in the culture and you don't see much magazine which will relate to the same genre that I have chosen. Not only that, they may be interested to see what my magazine will be about and to see if the 'baraat' was worth reading. 

Above is an example of blended marketing in which is used by using different marketing techniques such as using digital and traditional ( below and above the line marketing) to promote and to distribute the final product to be reach a wider audience. I will be using different techniques such as promoting my magazine on social media and to be able to reach my digital native audiences and to be able to able to upload a lot of content of my magazine on Instagram and TikTok to be able to reach a wider audience. I will also be able to put out flyers around local areas in Sheffield to be able to increase my audience of digital immigrants who don't know much about technology as well as the use of social media and only see products promoted by below the line advertising such as flyers, posters, billboards etc. 

Monday, May 20, 2024

LO4: Version Controls

 F R O N T    C O V E R:

version 1


I started off my setting up an A4 page on Procreate and imported the edited front cover image in which I wanted to use for the front cover of my magazine. I wanted to use a photo of the bride and groom on their main wedding day so that my audience will have an idea of what the magazine will be about as they see the front cover image. 

I wanted the cover to have a white border on the front cover because I wanted the image to stand out on the front cover.

However, at the top of the front cover left quite of a gap compared to the rest of the 3 sides on the front cover so I decided to add text at the top of the front cover "KALEEM & THAIBA" and then underneath that I added the date of their wedding day (The Baraat) "15.02.2024". I used the font "Cochin" because I wanted the text at the top to look professional and simplistic. I used the colour black so that the text at the top will stand out against the white background, allowing my audience to be able to see it from a distance. 

version 2:


On this version of my front cover, I add the mast head of my magazine "The Baraat". I use the website DaFont to install the fonts "Classy" and "Elegant" on to my iPad, for me to be able to import them on Procreate. I added the text " K AND T" in the font "Classy" and presented in the colour white with a gaussian blur on the text to make it look professional and to stand out against the background of the front cover. 

For the mast head. I also did a gaussian blur for the text "The" and presented it in the colour white so it could stand out and again to contrast well with the colour gold for the word "Baraat". For the text "Baraat", I used the font "Elegant" and then added a royalty free image of a metallic gold background which I clipping masked over the text so it could make the text gold. I then duplicated the text "Baraat" and filled it in the colour and dropped it a bit low from the gold text to make it as a drop shadow and so that the gold text can stand out and to be more visible on against the background. 

version 3:


On the third version of the front cover, I added a rectangle banner with the text "The wedding of" and then added the couples initials in the colour white. I used the font "Cochin" and made all the letters in all capitals in order for the text to stand out. However, I made the rectangle banner in colour burgundy to connote the traditional colour of a Pakistani wedding. 

Not only the colour of the banner, but I also used the gold image as a clipping mask on top of the text to make the text stand out and to contrast on top of the burgundy rectangle banner. 

version 4:


In this version, I added cover lines for the front cover of the magazine to gain my audiences interest to when they pick up the magazine and for them to know what the magazine is about and they can gain from it. 

I used different fonts for the cover lines such as using "Impact" to make the word to stand out, as well presenting a white gaussian blur behind the text "The" to make the word stand out against the background image. I then added another rectangle banner for the word "Ideal" presented in the colour gold too make the word to stand out and to contrast well against the burgundy rectangle banner. 

Lastly, I used the colour white for the text "For a bride and groom" and in the font "Cochin" to make the text to stand out against the background image and making it visible to my audience. 

version 5:


In the fifth version of my front cover, I add mandala designs besides my models presented in the image. I added mandala designs to my front cover the enhance the look of the magazine. I also added mandala designs so that it instantly reveals the genre of my magazine and to who it's targeted for. 

I made the mandala design in the colour white so that the designs can stand out on top of the front cover image.

version 6:


In the final version of the front cover, I added another circle mandala design in the colour gold to connote the idea of it to look professional and elegant. However, the gold didn't stand a lot so I duplicated the layer and made the design white to lighten up the gold design and to make it stand out against the background image of the front cover. 

In the middle of the design, I coloured the centre in burgundy red to connote the idea of it to look traditional and to match the theme of a Pakistani wedding magazine. 

Lastly,  I used the colour white and the font "Classy Vogue" for the whole text, but I wanted the buzz word "Win" to stand out and to draw my audience attention so I used the font "Deluce" which I downloaded on DaFont and imported it onto procreate.

C O N T E N T S   P A G E:

version 1: 


For the first version of the contents page, I added the edited images in which I had taken of my models dressed in traditional South Asian clothing on their wedding events. I wanted each image to have a whiten look and to have its full look of the image as I want to present a teaser to the audience one what the models looked like on their events. I made the opacity of each image to 42% to give a whiten image. 

version 2:


In this version of the contents page, it reveals all the images being placed in the way I wanted it to look like. From my initial ideas of the layout of the contents page, it looked really basic and not appealing to my audience.

version 3:


In this version, I added the title of the contents page. I used the font "Cochin" and in the colour white to make the title of the page to stand out and to look professional. As the images are light, and I used the colour white for the text, I duplicated the text layer and inverted it into the colour black and did a gaussian blur on the black text layer to make the white text to stand out and making it more visible to read.

version 4


In this version of creating the contents page, I added the page numbers as well the page headings and descriptions. I used the font "Cochin" for all the text as well as in the colour white. I wanted to use the same font and the colour of the font to connote the idea of the magazine to look professional and for it to look appealing for my target audience. I enlarged the text of the page numbers on the contents page and the headings of the page so that it will be very noticeable for my audience to be able to know what event is talked about on the page numbers of the magazine. 

version 5:


In this final version of the contents page, I thought that the title "Contents" didn't stand out as much to me and didn't look too appealing. Because of this, I added a white rectangle banner on the contents page in order for the title of the page to stand out and to be visible to the audience. 

R I S H T A  |  N I K K A H   D P S:

version 1:


In this version of the first DPS of my magazine, I added the edited images of the Rishta event and the Nikkah of Kaleem and Thaiba. As this is a double page spread, I set the page on Procreate with A3 dimensions for me to be able to present each side neatly with the size of A4 besides each other. 

version 2:


In this version of creating the Nikkah DPS, again I wanted to interpret mandala designs on to my pages throughout my magazine. I made the mandala designs on each page to match the colour scheme of the outfits that my models wore on their events to enhance the look of the DPS. 

version 3:


In this version of the first DPS, I added rectangle borders for the articles for my magazine about the Rishta and the Nikkah. I wanted the colours of the rectangle borders to also match the colour scheme of the images to enhance the look of the DPS and making it appealing to my audience. 

version 4:


In this version of my 1st DPS I added the body copy text of my magazine in the colour white and using the font "Cochin" to make the text to stand out and to look professional and making it appealing to my target audience.

I then added more assets such as mandala designs on the DPS such as on the images so that they can stand out and make it match the genre of my magazine. I then added text of the title of each page such as "Rishta" and Nikkah. For the Rishta text, I used the font "Cochin" as well as the same colour as the rectangle border frames. I made the next all capital because I wanted it to stand out and to look appealing

I made the text "Nikkah" also in font "Cochin" and all capitalized in the colour white to connote the idea of it look professional and elegant. I duplicated the "Nikkah" text and made a gaussian blur so that the text can stand out against the image. 

Lastly, I added a round mandala design in the colour teal so that it fits with the colour scheme of the Rishta page. I decided to use a mandala design circle to connote the idea of it fitting with the genre of my magazine revealing South Asian art. I wanted the design to be a circle to connote the idea of unity and togetherness. 

In the mandala circle, I added my models initials as well in the colour gold to make the text stand out and to look elegant in the mandala circle design. With the letters of their initials such as as "K" and "T" I used the font "Cochin" and I used the font "Elegant" for the symbol "&" to make the text in the mandala design to stand out and to make it appealing for my audience.

version 5:


In this version of my first DPS, I added the final article on the Rishta page and then I duplicated all of the text that I have used on the DPS, I did a gaussian blur on the white text for my articles to make them stand out and to contrast it well with the coloured rectangle border frames. I used the colour white and the font "Cochin" to connote the idea of it being elegant and professional. 

D H O L K I  |  M E H N D I  D P S:

version 1:


In this version of my magazine of creating my second DPS, I created a new page with A3 size dimensions and then turned on symmetry for me to be able to see the split half of the A3 page so that I was able to perfectly design all of my DPS. 

In the image above presents me adding a rectangle border frame for me to my body copy text article and also a mandala design. After the mandala design and the rectangle border frame, there was quite a few of white space so I added the colour burgundy in the corner too using a soft airbrush. I have chosen the colour burgundy for the rectangle border frame and also the mandala design because I want it to match the images in which I will be using for the Dholki event page. 

version 2:


In this version of creating a side of my DPS, I added my edited images in which I captured at the Dholki event during their wedding week. 

I decided to add a picture of a hand prop that was used to hold during a Photo Booth in which we had hosted at the Dholki. I decided to add the image of the prop that we had at the Dholki because it may give ideas or inspiration for my audience to have at their Dholki creating a fun night for their close friends and family to witness and to create unforgettable memories. 

As mentioned in my magazine, a Dholki is traditionally hosted by the females in the family. And because of this all the men do leave the Dholki event early so that the females are allowed to have the Dholki night for themselves to play games such as musical chairs, dancing, singing Bollywood songs and creating joy and memorable times with close friends and family. 

version 3:


In this version of creating my second DPS, I added the text "DHOLKI" and the body copy text of the Dholki article. For the "Dholki" text I used the font Didot to connote the idea of making the text to look professional and simplistic and to make look appealing for my audience. 

I also used the text of the word "Didot" in the colour of the rectangle border frame because I want the page to match the colour scheme and to enhance the look of the Dholki page, making it vibrant and matching the vibe of the Dholki event. 

version 4:


In this version of creating the Dholki page, I made the body copy text in the font "Cochin" in the colour white. This is because I wanted the text to stand out and to look professional and for it to look appealing to my target audience.

I then duplicated the article text and made the second layer to be gaussian blurred so that the white text of my DPS can stand out against the coloured rectangle border frame. 

Lastly, I used the snipping tool which is the 3rd circle icon on the top left, just beside the selector tool. I then used the rectangle option for me to cut out the rectangle border frame and to split the border into different sections. 

M E H N D I:

version 1:


In this version of creating the Mehndi page of my magazine, I added rectangle border frames and mandala designs to enhance the whole look of the double page spread. I wanted to use colour orange and blue to match the theme of colours of my models traditional South Asian outfit in which they wore on their Mehndi day. 

version 2:


In this image, I added the edited pictures of which I took of both of my models on their Mehndi day, I decide to take medium close ups of both of my models on this day so that I could connote the emotions of my models face and for me to illustrate the intricate details on their South Asian outfit. 

version 3:


In this version of my magazine, I wanted to enhance the look of my images presented on my images on the DPS. So I added white mandala designs border designs on my images to enhance the images that I used in my magazine of my models. I used the colour white so that the mandala design can stand out on top of the images and for it to be visible to my audience and to make it appealing and unique. 

version 4:


I this version of creating the Mehndi page, I added the body copy text for the brides Mehndi, sharing what a cultural Mehndi day is like and what the atmosphere is like at a Mehndi event. 

For the body copy text of the article, I used the font "Cochin" and in the colour white to connote the idea for it to look professional and for it to stand out against the coloured rectangle border frame. 

version 5:


In this final version of the DPS, I added the article of the groom's Mehndi, again same with the font "Cochin" and in the colour white to connote the idea of it being professional and to stand out on the blue coloured rectangle border frame. 

Once I have finished of creating my articles of the bride and grooms Mehndi, I duplicated the text layer and to gaussian blur the second layer and to create a glowing white text and for it stand out a lot more on the colours rectangle border frame and for it to be more visible and appealing to my audience. 

W E D D I N G:

version 1:


Creating the final DPS page of my magazine, I made a new page with the A3 dimensions allowing me to work on the A4 sides. I then turned on symmetry for me to be able to see the half way point of the A3 page so that I can lay out both sides of the DPS evenly.


In the first version of creating my last DPS of the wedding magazine, I present the final edited images in which I took of my models on their wedding day and laid it out on the A3 page the way I wanted it the DPS to look like.

version 2:


In this version, I added rectangle border frames by using the technical brush on Procreate to create the outline of the rectangle border frame and then filled the rectangles with a base colour and then added darker tones to give the elegant look of a gradient plum red. 

version 3:


As there were quite some white space around both sides of each page of the final DPS, I decided to add mandala designs on to the DPS to make this page more appealing to my audience and for it to match theme/genre of my magazine by presenting South Asian, Pakistani art.

version 4:


I then started to add text to the articles on the DPS page which is the wedding day. I managed to discuss different topics for the wedding day such as 'why red? why black?' and also the "Rukhsati and 'The Baraat'. 

I used the font 'Cochin' and presented in the colour white for all the body copy throughout my magazine to create synergy. I used the font 'Cochin' and in the colour white for my body copy because it connotes the idea of my finished magazine to look professional and elegant and makes all of my articles to stand out against the coloured rectangle banner frames.

I used the font 'Elegant' for the headings of the final articles for the last DPS because I wanted each of the final articles to stand out and since there was more than one topic discussed on the last DPS, I wanted it to look elegant and classy. I used the colour white too so that it can be noticeable for my audience. 

version 5:


In the last version of my creating my final DPS, I finished off all of the articles of the last DPS, which is all about the wedding day and included main parts of the day such as why wear the colours red and black, the Rukhsati and The Baraat. 

Once I have finished all the articles, I duplicated all of the text and added a gaussian blur effect to make the text of the articles to stand out against the dark burgundy rectangle banners and making it appealing and noticeable for my target audience. 



LO4: Evaluation

In order for my magazine to meet the brief, I have created a South Asian wedding magazine to target my audience located in Sheffield. The pa...